HOW WE TAP INTO CULTURE

CULTURE MARKETING STRATEGY

Our strategies are built at the intersection of cultural intelligence and data-driven insights. We dive deep into market trends, consumer behavior, and your specific goals to develop a roadmap that not only understands the "what" but also the "why" of your audience. This ensures your brand connects authentically and achieves measurable success.

Musician and artist SZA talent partnership with Grey Goose
Musician and artist Kehlani talent partnership with Grey Goose

MUSIC & FILM PARTNERSHIPS

Our expertise goes beyond traditional talent booking; we're cultural architects, meticulously crafting partnerships that resonate deeply with audiences and elevate your brand's presence. Whether you're seeking to integrate your product into a major film production, secure a chart-topping artist for a marketing campaign, or develop bespoke content with leading creative minds, MTW leverages unparalleled industry relationships and a keen understanding of cultural trends to deliver impactful, unforgettable collaborations that drive real results. From securing A-list talent for live events to developing comprehensive entertainment marketing strategies, we ensure your brand hits the right note every time.

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INFLUENCER PARTNERSHIPS

We offer talent-agnostic influencer curation at scale, connecting your brand with the most impactful voices. Our approach goes beyond follower counts; we identify influencers who genuinely align with your brand values and audience, ensuring authentic partnerships that drive meaningful engagement and extend your reach organically.

Patrón Tequila Influencers at Formula 1 Race Miami
Patrón Tequila Influencers at Formula 1 Race Miami
Patrón Tequila Influencers at Formula 1 Race Miami
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AI, MEASUREMENT & ANALYTICS

MTW is at the forefront on AI and technology that helps inform strategy, partners, and campaign analysis. Our robust reporting tools provide in-depth analysis and performance insights. We track key metrics, dissect campaign results, and translate complex data into clear, actionable recommendations. With our analytics expertise, you'll gain a comprehensive understanding of your campaigns and continuously optimize your strategies for even greater impact.

CREATIVE

This is where the magic happens – where the "how" is brought to life across digital and in-real-life (IRL) engagement. Our creative team translates strategic insights into captivating visuals, compelling copy, and immersive experiences that grab attention and drive action. From innovative campaigns to unforgettable events, we make sure your brand doesn't just speak, it resonates.

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